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Today, you talk to any CIO, attend any CDO conference and it would have a track about going Digital. Digital transformation is a sought out area to invest … err … throw money. Without knowing how digital is going to help you and what is the technology stack that can allow you to go truly digital, I do not recommend any CIO/CDO to get into the ring.
The 3 main objectives that any digital strategy should be focused on would be
- Customer Experience (CX)
- Operation Process
- Business Model
As Forrester suggests, you should not develop a digital strategy but you should rather Digitize your business strategy. You are the domain expert, you know your business best, you know who your competition is and again, you know how your customers like it. So, rather than trying to create a Digital Strategy and bolt on your business, you would rather try…
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